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SEO Expert from the Philippines: Glen Dimaandal
Glen Dimaandal is one of the Philippines’ leading SEO experts and consultants. He is the founder of SearchWorks.PH, the country’s most respected search marketing agency and was a former manager in two Fortune 500 US companies.
Glen’s core competencies include search engine optimization, data science, business analytics, and content marketing. He is one of the Philippines’ most revered search marketing thought leaders, regularly appearing as a resource speaker in digital marketing conferences and seminars around the world.
Glen's Professional Track Record
In his role as the CEO of SearchWorks.PH, Glen has worked with some of the top brands in a variety of verticals both locally and internationally. Below are just a few:
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Glen and SearchWorks work on 50+ websites at any given time. Contact us today to join the ranks of companies dominating their industries on Google with SearchWokrs.PH’s help!
One of the Philippines’ Best SEO Speakers
As one of the Philippines’ top SEO thought leaders, Glen is frequently invited to share his thoughts and insights on digital marketing in conferences and webinars. Industry event organizers, universities and business conglomerates frequently seek his expertise to grow the knowledge bases of their respective audiences.
Glen has also received the honor of speaking in some of the world’s top search marketing conferences such as SMX West in San Jose, California and Confluence in Oklahoma City, USA. More often than not, Glen is voted by conference attendees as the best speaker of the events.
Glen has also brought the international conference scene to the Philippines by staging PeepCon, the country’s best attended SEO conference two years in a row.
A Leader in the Philippine SEO Community
As one of the country’s most decorated practitioners of SEO, Glen’s leadership guides the direction of the more than 30,000-strong SEO labor market in the Philippines. His teachings and insights have helped shape how countless Filipinos perform their work as he shares philosophies, processes, tactical information and analyses on everything SEO through the SearchWorks.PH blog, the SearchWorks.PH YouTube channel, and his live speaking appearances.
Resume
Glen Dimaandal has one of the Philippines’ most impeccable industry resumes, having worked both at a high level in the corporate world, and then transitioning to a highly successful entrepreneur afterwards.
Career
CEO
Oct 2013-Present
SearchWorks SEO Company
Maimpis, San Fernando, Pampanga
- In charge of overall strategy and operations for Philippine-based digital marketing agency SearchWorks
- Manages client relationships and strategic partnerships
- Chief evangelist of digital marketing approach and vision
- Heads the agency’s digital marketing training program for employees and clients
- Sole author of industry blog SearchWorks.ph
Online Marketing Manager
Jan 2013 – Apr 2015
Emerson Electric Co.
Huntsville, Alabama / Mandaluyong City, Philippines
- Manages online marketing and social media campaigns for Fortune 100 firm Emerson Electric Co.
- Develops, executes and evaluates B2B marketing strategies targeted towards blue chip B2B prospects
- Oversees lead generation and sales improvement efforts performed by Emerson’s US and Philippine-based marketing teams.
- Acts as the company’s main consultant when engaging external digital marketing service providers.
- Manages on-page and off-page SEO campaigns that improve the company site’s search engine visibility.
- Creates and manages SEM/paid search campaigns for Avocent brand’s main product lines.
- Trains subordinates in the following Internet marketing disciplines: SEO, SEM, social media marketing, web analytics and conversion rate optimization
Senior SEO and Content Manager
Jan 2011 – Jun 2012
Jenkins Internet Marketing LLC
L7660-H Fay Ave. #184 La Jolla, San Diego, CA 92037
- Manages content development for website and products;
- Creates strategies behind product development and sales campaigns;
- Supervises development of promotional copy for marketing campaigns;
- Conceptualizes and tests sales funnels for campaigns;
- Manages affiliate programs for product launches;
- Supervises web analytics team;
- Develops information products for the company;
- Conceptualizes SEO strategies for company website;
- Manages execution of SEO processes by SEO team.
SEO and Content Manager
Jul 2010 – Jan 2012
Brady Corporation
- Managed Brady’s Internet marketing division composed of 25 staff members that include SEO specialists, PPC managers, copywriters and New Product Merchandisers;
- Developed online marketing strategies that will generate traffic and conversions for the company’s direct marketing brands;
- Coordinated directly with Brady’s Internet marketing managers in Connecticut, California, Canada and Australia;
- Trained and supervised Internet marketing staff on new procedures and the implementation of mew techniques;
- Coordinated with senior management on issues of logistics and personnel development;
- Served as a senior adviser to the Country Manager and Human Resources staff on hiring and compensation offers to newly signed staff;
- Produced monthly and weekly reports on on-going campaigns;
- Administered monthly evaluations for internet marketing staff.
SEO / SEM Manager
Sep 2009 – May 2010
LWS Media (Philippines)
Ortigas Center, Pasig City, Philippines
- Developed SEO and online marketing strategies for American clients
- Provided recommendations and guidelines on company’s internal projects.
- Supervised and managed company’s SEO division operations
- Wrote company’s SEO process manuals and policies.
- Provided analysis and periodic reports on client website performance.
- Trained company’s content writing division on writing for websites
Education
Glen’s has attended some of the most prestigious academic institutions in the United States and in the Philippines, including:
The University of Texas at Austin
Postgraduate Degree, Data Science and Business Analytics
De La Salle University Manila
Master of Arts in Special Education
Lyceum of the Philippines University
Bachelor of Arts in Journalism
University of Santo Tomas
Bachelor of Science in Computer Science
Personal
Glen was born in 1984 and considers himself a child of the 90s. He is a driven, competitive individual who cares about excellence and is motivated by legacy.
Glen’s interests include basketball, boxing and video games. He is happily married and is enjoying his time as a new father. His current base of operation is San Fernando City, Pampanga.
