We’ve been working hard to finalize the details on PeepCon 3.0 and we’ll finally make the official event announcement this week. But before that, we’d like to let everyone know that we’ll be accepting official event sponsors to make the day even more special. PeepCon 3.0 is the biggest gathering of search engine optimization (SEO)
The term “keyword density” used to hold a lot of weight when it came to crafting good content for your website. However, these days, knowing where to place your keywords instead of how many times you need to repeat them has become more important. Google’s Take on Keyword Density Google has always stressed that the
Several hours ago, Google sent out emails to Search Console users who are managing non-HTTPS websites. The search giant said that their popular Chrome browser will display “NOT SECURE” warnings on webpages that have forms and are using HTTP URLs. Google noted that the warnings will start appearing sometime in October of 2017. Right now
If you’ve been paying attention to the business news in the past few years, you’re probably aware that ecommerce has seen consistently sharp growth for the past decade or so. At the end of 2016, global ecommerce sales soared to $1.9 trillion and this trend is expected to keep its pace in the foreseeable future.
As any seasoned SEO professional will tell you, links are the lifeblood of the web. They are like the streets and avenues that interconnect this expansive megalopolis, allowing search engines to discover new web pages and helping them determine how to rank these web pages in their search results. Links also come in two different
What Are Deep Links? Simply put, a deep link is any link that points a user to a specific web page that may be several layers deep past the site’s home page. In most cases, as long as the link doesn’t go to the website’s home page, then it is effectively considered a deep link.
Coming up with content for your site can be difficult at times, so it’s not uncommon to ask ourselves if there was a quicker and better way to do it. With content being the core of your site’s very identity, it’s important to get it right. However, many site owners are tempted with doing things
Since its early days, Google has been actively taking steps to make sure it delivers the best quality search results to its users. This means not just determining which pages respond best to a query’s intent, but also keeping undeserving pages off the top of its SERPs. It sounds simple, but it’s easier said than
Understanding 301 Redirects A 301 redirect is basically a permanent redirection of one URL to another. Whenever site visitors or search engine bots land on a redirected page, the redirection code sends them to a specified URL from the one they typed in or selected from the SERPs. Search engines in particular are given express
An XML sitemap is a file that helps search engines crawl and index a website’s pages more intelligently. Through this protocol, web crawlers can locate more URLs, determine their place in the site’s information architecture and understand their level of importance in the site’s hierarchy of pages.