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Increasing Average Times on Pages for Better Usage Signals

By now, we’ve all come to realize that ranking well on Google has become a very intricate matter. Thanks to Panda and Penguin, spam has lost a lot of its power to influence the SERPs. Once Hummingbird came along and added emphasis on hard-to-fake signals that indicate good user experiences, gimmicky SEO pretty much died.

Penalty Stamp

One Shot Manual Action Penalty Removal Guide

In my estimation, I have about 300 SEO friends whom I’ve met in person or online. When I converse with them, the topic that never seems to get old is manual action penalties and how to recover from them. One of the questions that I get asked about the most is how many attempts it


Google “Mobilegeddon” Rolls Out: Let’s Get the Facts Straight

A few hours ago, Google officially rolled out its mobile-friendly algorithm across the globe. This is an update that seeks to reward sites that offer mobile-friendly user experiences on its search results for mobile devices. From the time it was announced, the update sent tremors throughout the SEO community. People, it  seemed, were bracing for

PeepCon view from the stage

SEO Presentation Deck Motherload from PeepCon

As promised, we’re releasing the presentation decks from PeepCon, GDI’s non-profit digital marketing conference held at The Heritage Hotel Manila. A total of 215 people attended to hear 15 of the best digital marketers in the land share their insights on the latest trends in search engine optimization.

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PeepCon Attendees to Get Killer Bonus from Siteoscope

Just when you thought PeepCon couldn’t possibly pack more value for money, the goodies just keep pouring in. Our friends over at Truelogic.com.ph the creators of Siteoscope.com pulled out all the stops and we’re glad to announce that everyone who attends the PeepCon will receive a 90-day free trial of their awesome search marketing tool!

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PeepCon Agenda and Final Details

Just 11 days from now, the hotly-anticipated search marketing conference PeepCon will happen at the Heritage Hotel Manila ballroom in Pasay City. An estimated 160 marketers and entrepreneurs will attend the event for a full day of learning and networking opportunities.

SMX West 2015 session

10 Takeaways from SMX West 2015

This one will be a quickie just because my schedule in this US trip has been insane. I’ll be writing a more elaborate post next week or the one after the next. SMX West 2015 was everything I imagined it to be and more. The sessions, the socials and the experience of being at the


Finding and Auditing Thin Content to Improve SEO

“Thin content” is one of the most misinterpreted on-site optimization buzzwords bar none. These are supposedly pages that have word counts of 250 or lower. Having too many of these, they say, could get you dinged with Panda or manual action penalties from Google. The popular recourse is to find all low word count pages

Handshake Over Signed Cotract

Seven Power Tips on Closing SEO Deals

Contrary to what some may believe, potential SEO clients don’t automatically choose the service provider whom they find first on Google. Business people looking for search marketing services typically look at several agencies and contact them to see who can make the most compelling service offer. In a scenario like this, search ranking advantages take