In less than a decade, Lazada has established itself alongside Shopee as the premier ecommerce platform in the Philippines. It’s no secret that marketing has a lot to do with the online marketplace’s rapid ascent, and a strong search engine presence has been a key aspect of its strategy. Try to search for any
Helping new employees learn SEO isn’t the easiest thing in the world. With so many ranking factors to consider, concepts to grasp and processes to learn, the journey to SEO competence can be overwhelming. Over the years, we’ve tried different approaches to help expedite the learning process for our new employees. What
Ranking high on Google for competitive keywords isn’t easy. With over 200 ranking factors to consider, it’s easy to get overwhelmed by the details and miss out on the things that really impact rankings in a major way. At SearchWorks.PH, we know this and we keep it in mind when we teach SEO
Digital marketing has exploded in popularity among Philippine businesses in the past decade and SEO is at the forefront of the digital transformation revolution. In this episode, Glen Dimaandal discusses key statistics that prove the importance of search engines in the modern digital economy and Glen makes the case on why you should invest
Glen Dimaandal, Benj Arriola, Jason Acidre, Marc Samson and Bernard San Juan talk about their respective journeys to SEO enlightenment. Plus, a lengthy Q and A from the audience to answer their burning SEO questions.
Glen Dimaandal discusses the case study of Mediko.PH: a website he took from scratch to a total of 1 million users in just six months. Spoiler warning: you won’t see any fancy SEO strategies and techniques here. It’s all about using the fundamentals at the highest level to great effect.
Glen Dimaandal talks about possible reasons why a website’s organic traffic might take a turn for the worse. He explains the differences between penalties, algorithm updates and filters – and what you can do about each one.
Building links can be trickier than you think. A site may look like a perfectly good prospect and turn out to be harmful to your website’s rankings because it’s part of a private blog network (PBN). In this episode, Glen Dimaandal discusses how you can steer clear of these spammy websites by checking their content,